News Details

【Media Focus】: Hubei's "Overseas Promotion Tour" Draws Inbound Orders – 6% Growth in New Year Foreign Trade

  • Release time: 2026-01-12

On the first day of 2026, Hubei Tea Group Co., Ltd took its first step to expand overseas markets, bringing Hubei's tea aroma to the world. A 13.7-meter-long freight truck loaded with 25 tons of high-quality Hubei tea departed from Enshi, Hubei, heading for Khorgos Port in Xinjiang, bound for Uzbekistan.

The shipment includes 24 tons of green tea and 1 ton of black tea, sourced from Xuan’en Yihong Tribute Tea Co., Ltd (hereinafter referred to as "Xuan'en Yihong Co., Ltd"), a subsidiary of Hubei Tea Group Co., Ltd. The company's foreign trade business achieved another milestone with a 6% growth in new year orders, marking the fifth consecutive year of a "good start" in overseas trade. "

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"We never imagined orders to come to us proactively!" Li Yong, foreign trade manager of Xuan'en Yihong Co., Ltd, could not hide his joy when talking about the new orders. The Uzbek customer was attracted by the outstanding quality of Hubei tea during market research and took the initiative to cooperate, placing a trial order of 3 tons in November 2025. "Hubei tea is fresh, fragrant, mellow and stable in quality" – this recognition led the customer to expand the purchase scale this time and express plans to increase procurement further.

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 The "ChuTianHao Tea Overseas Promotion Tour" series has enhanced the international influence and reputation of Hubei tea, injecting new momentum into the company's overseas expansion and attracting more potential customers. Li Yong introduced that shortly after the 2025 "Overseas Promotion Tour" in November, a customer from Almaty, Kazakhstan, took the initiative to sign a 55-ton green tea order in one go, repeatedly praising: "Hubei tea is of reliable quality, we buy it with confidence."

In the same year, relying on the Germany stop of the "Overseas Promotion Tour", Hubei Tea Group Co., Ltd successfully signed an order for "Hankou Tea Factory" brand jasmine green tea with overseas customers at the Cologne Exhibition in Germany.

Behind the impressive results lies Hubei Tea Group Co., Ltd's intensive cultivation of overseas markets and unwavering pursuit of quality. "We have been deeply rooted in the Central Asian market for eight years, sparing no effort in quality control. We have established strict standard systems for every link from tea planting, picking to processing and storage," said Zeng Qingjia, general manager of Xuan'en Yihong Co., Ltd. It is this commitment to quality that has earned the company a good reputation in Central Asia and high recognition from local consumers.

As a leading enterprise in Hubei's tea industry chain, Hubei Tea Group Co., Ltd is actively promoting the transformation and upgrading from raw material export to brand export, helping "ChuTianHao Tea" gain global popularity.

url: https://hbteagroup.com/news/71.html

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